Wednesday, June 12, 2019

Bringing 2.4 Million Active, Enthusiastic People in to Your Audience


Steve Thompson
Thompson Communications


Stroke Survivors: A Very Large Underserved Community

According to the Internet Stroke Center, each year, approximately 795,000 people suffer a stroke. About 600,000 of these are first attacks, and 185,000 are recurrent attacks.

A stroke also affects the immediate family members, who have a direct stake in recovery. If every stroke survivor has only two immediate relatives, that means that approximately 2.4 million people are directly affected by strokes, and likely many more.

As with every other personal experience, when you see it portrayed onscreen it's typically a cliche of the condition, sometimes very inaccurate, immediately spotted by every single one of those 2.4 million people I just mentioned.

I'm currently watching Jack Taylor on Netflix, and the main character's mother suffered a stroke in the story. So yes, you see him helping her walk, but that's about it.

With the number of people directly affected by this condition, who are generally confronted with inaccurate information and the consequent cliched dramatic portrayals, a story that accurately, and sympathetically portrays the condition would be very well received and recommended by the survivor community.

I suffered a brain stem stroke, was hospitalized, then completed thirty-six days of rehab, then outpatient physical, occupational, and speech therapy, so I know what it's like, first hand.

And I now work every day. Fortunately writing press releases and getting them published has not been affected, some of my clients, and the journalists I work with, don't even know I'm a stroke survivor. One journalist I met recently didn't even know it after I met him in person!

So if you are developing a project, and you'd like to show investors how you might bring approximately 2.4 million or more more active, loyal people into your audience, get back to me, help me make lemonade out of my own personal lemons, and build your audience in the bargain!

Thanks!


Contact:

Steve Thompson


Thompson Communications

856-425-0743


(Google Voice line, for

quick voicemail and text.)

steve@thomcomm.net



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